- Introduction
- A growing market
- E-commerce professions linked to the product
- E-commerce professions linked to logistics
- E-commerce professions linked to the online store
- Careers in online sales and webmarketing
- Trouver des profils Tech ? Pas besoin avec IvoireAchat
Find the best deals at unbeatable prices!
Discover a selection of quality products at great prices. Simplify your shopping and save with us. 💰✨ #LessCostButBetter 🏆
It’s cheaper and better, so why pay high prices elsewhere? take advantage
To place an order on IvoireAchat, it’s better to create an account. However, this is not compulsory.
IvoireAchat is a reliable and trustworthy platform, as demonstrated by the 20 million users who visit it every month. You can order online without risk.
It’s easy to create a shop on IvoireAchat. Create a IvoireAchat account (if you don’t already have one), tick the become a seller box, define the location and currency of your shop, choose a shop name, create a listing, define a payment method (how you want to be paid) and finally define a billing method. Our IvoireAchat Advisors will help you at every step and fully assist you in taking your business online.
Joining and starting a shop on IvoireAchat is free. There are only relatively small, fixed basic sales fees.It costs nothing to publish an advert on the marketplace. An ad lasts until the item is sold. Once an item is sold, the only transaction fee is applied to the sale price (excluding shipping costs). If you accept payment by credit card or PayPal, you will receive your payment in your account.
Introduction
E-commerce defines commercial transactions carried out online. Having emerged in France in the late 90s, the need for e-commerce is growing year on year. The boom in online sales is linked to advances in computing and the emergence of new technologies. E-commerce can be accessed by anyone who is connected, using a wide range of tools: computer, smartphone, connected watch, tablet, etc. Are you wondering which e-commerce professions are essential? Which ones are the best for freelancing? Here are a few professions with a bright future ahead of them.
E-commerce, a booming market
Many traditional retailers are now opting for an online store to extend the reach of their business and boost sales. Despite the differences between physical and online sales, both rely on similar functions, such as : sourcing, logistics and inventory management, communication, customer satisfaction, etc.
E-commerce professions linked to the product
Product Manager : Role and missions
The product manager is present from product creation to after-sales. In order to propose the best possible product, he or she carries out benchmarks and market studies to identify user needs. These analyses enable him to define the product’s positioning. He or she must also manage the budget required for product communication and distribution.
Product manager skills
Marketing skills are essential for the role of product manager. They must have the analytical skills to understand consumer expectations. The product manager must be able to make proposals, and have a sense of responsibility and organization.
When choosing a freelance product manager, it’s essential that he or she shares the same vision as the company. Depending on the type of product, you can choose a freelancer according to his or her expertise (B to C, B to B).
Purchasing sourcing manager : Role and missions
The purchasing sourcing manager works closely with suppliers and product managers. He/she negotiates and concludes purchases for the e-commerce site. They may also be called upon to seek out new suppliers. This means traveling, sometimes to the other side of the world. He or she is also responsible for monitoring relations with suppliers and resolving potential disputes.
Skills of the purchasing sourcing manager
The purchasing sourcing manager must have both IT and purchasing skills. He or she must have a thorough knowledge of the business sector and its suppliers. Mastery of sourcing tools and the supply chain are essential. He or she must know the art of negotiation and be able to communicate clearly and precisely. Purchasing managers can also be recruited on a freelance basis. Thanks to their experience, they often have a network of suppliers with whom they are already familiar, which facilitates the process and negotiations. The downside is that freelance profiles are rare in this profession.
E-commerce jobs linked to logistics
Logistics Manager : Role and missions
The logistics manager (or supply chain manager) is in charge of optimizing logistics and transport for the e-commerce site. He or she is responsible for inventory management, purchasing and shipping. They also supervise the supply chain.
Logistics manager skills
The logistics manager must know how to use logistics information systems and office automation tools. They must also be familiar with national and international regulations on import-export, transport, etc. Management and analytical skills are required to monitor orders, budgets and operating accounts. Many freelance logisticians are also consultants. Their expertise is an asset when it comes to setting up processes for an e-commerce site.
Customer Service Manager : Role and missions
The role of the customer service manager is essential, as he or she must build customer loyalty and satisfaction. They are responsible for managing and developing customer relations. To this end, he/she monitors and optimizes the quality of after-sales service for customers, and relays complaints to the relevant departments. He/she is the key to improving the e-commerce site’s image with consumers.
Skills required of a customer service manager
The customer service manager must be able to adapt to each of his/her contacts. Customer relations skills are obviously essential. The customer service manager must have a thorough knowledge of the products and/or services sold by the store, so as to be able to respond to the various requests. In order to hire this freelance profile, you need to make sure that he or she shares the company’s vision of customer service. A good knowledge of the business sector will facilitate their integration.
E-commerce professions linked to the online store
Webdesigner : Role and missions
The webdesigner works on the graphic design of the e-commerce site and associated services. They create all the elements needed to make the site captivating : banners, buttons, illustrations, animations... This helps create a site’s own universe, facilitating the customer experience and making navigation more pleasant.
Web designer skills
Web designers need to be highly creative and proficient in the software they use to bring their ideas to life. He or she must also have knowledge of communications and webmarketing to promote the online sales site. As a freelance, the webdesigner adapts to the specifications entrusted to him/her, so as to be on the same wavelength as the company.
Web Developer : Role and missions
The web developer is in charge of creating the e-commerce site and all the functionalities required for its smooth operation. There are different web developer profiles:
Front-end developers take care of the visible part of the site, its appearance.
Front-end developers take care of the visible part of the site, its appearance.
The back-end developer builds the part of the site that users can’t see, such as payment integration.
The full-stack developer is a developer who masters both parts, and is therefore capable of doing everything himself.
Reporting to the digital project manager, the web developer analyzes user needs in order to co-create specifications. Their work doesn’t stop once the site has been developed, tested and put online. In the back-office, he or she must monitor any potential malfunctions to ensure that the site remains operational for users.
Web developer skills
Web development requires knowledge of different languages and IT tools. The programmer needs to be versatile and proficient in the languages and tools required to create and operate an e-commerce site.
When working on a freelance basis, the web developer may be called upon to advise his client on the best choices to be made according to his objectives and expectations.
Network Architect : Role and missions
The network architect designs, installs and configures an efficient IT structure for the e-commerce site. He or she must ensure that all the servers running the site function smoothly and rapidly.
Network architect skills
An excellent knowledge of networks and telecommunications is essential for this job. You need to keep abreast of the latest technological developments in the field, in order to propose the best possible solutions. Thoroughness, an ability to synthesize information and a methodical approach are all useful qualities if you are to tackle the organization of a network in its entirety.
Network architects can work remotely, and can be hired on a freelance basis. If you’re a small company, a versatile profile will enable you to cover a wide range of activities. If it’s a larger company, you’ll need a profile capable of deploying large-scale networks.
Jobs related to online sales and web marketing
Community manager (CM) : Role and missions
The Community Manager’s main mission is to raise the profile of the e-commerce site on the Internet and to unite Internet users. To do this, he works in particular on social networks such as Facebook, Twitter, Instagram, Youtube, Pinterest, etc. He monitors the effectiveness of his content using analysis tools. He also plays the role of moderator, and must detect potential “bad buzz” and crisis situations.
Community manager skills
The community manager needs to know the essence of the company he or she is working for inside out. They must also know how to use the different social platforms and master the codes of each. Their spelling must be impeccable. They must be creative in order to animate their community.
Hiring a freelance community manager makes perfect sense, as this is a totally digital job. It’s important to choose the right profile, because your e-reputation depends to a large extent on his or her actions.
SEO Manager : Role and missions
The SEO manager is responsible for the natural referencing of the e-commerce site. By implementing an SEO strategy, the aim is to ensure that the e-commerce site is well referenced on the main search engines. The SEO consultant must monitor the results and make sure his actions are going well, using tracking tools such as Google Analytics.
Skills of the SEO manager
Digital marketing holds no secrets for the SEO consultant. They need to master web copywriting and analysis tools. As a 100% digital profession, SEO management can be carried out by a freelancer. He must adapt to his client’s needs and propose the best possible strategy to boost his e-commerce site.
Traffic manager : Role and missions
The traffic manager’s main mission is to optimize the e-commerce site’s visibility and audience at the best possible cost. He/she is responsible for the customer acquisition strategy, while overseeing campaigns, advertising networks and partnerships. He uses various webmarketing levers (SEO, SEA, display) to generate maximum traffic and sales. They must generate qualified leads and achieve a good return on investment (ROI).
Traffic manager skills
The traffic manager must have a very good knowledge of webmarketing and internet advertising. They need to be familiar with the world of advertising networks and promotional practices.
Whether working on a freelance or in-house basis, the traffic manager has a budget to respect, so he or she must be rigorous. Working with other people, they need to be good team players.
CRM Manager : Role and missions
The CRM (Customer Relationship Management) manager’s objective is to build customer loyalty and increase customer satisfaction. He/she draws on information systems and collects data to improve customer relationship management. Through its CRM tools, it analyzes the various specificities of the e-commerce site (delivery chain, clientele, market) to improve the conversion rate. After studying customer behavior, he or she is in a position to implement a customer loyalty strategy.
CRM manager skills
To be a CRM project manager, you need to have good listening and observation skills. Of course, you also need excellent marketing and sales skills. Mastery of CRM, statistics and reporting tools is a must.
The advantage of recruiting a freelance CRM manager is that you can find a candidate who already knows the e-commerce site’s business sector and understands its issues.
Data scientist : Role and missions
The data scientist is a specialist in data analysis. Their role is to collect and study customer data held by the company. The role of the data scientist is to make statistics speak for themselves, and to render them in a simple, understandable way. They transform big data into smart data, so that it can be integrated into the company’s strategy. By studying this data, the data scientist is able to “predict” consumer behavior, such as average basket size or purchase frequency. This information is invaluable to the business.
Data scientist skills
The data scientist must be rigorous. Indeed, approximation has no place in data analysis. Of course, they must also be comfortable with numbers and statistics. The data scientist must be proficient in database management and information systems.
Freelance data scientists may work in a variety of departments (marketing, finance, HR, etc.). Before choosing your future collaborator, make sure his or her specialization matches the needs of your e-commerce site.
Find e-commerce profiles using an online platform
Online sales require a wide range of skills. Recruiting an e-commerce freelancer to your company allows you to delegate tasks that are beyond your control. As an e-tailer, it’s important to know how to surround yourself with the right people. Since 2001, Freelance Informatique platforms have been bringing together project owners and freelancers in the IT and Tech fields in France… To start selling and MAKE MONEY on IvoireAchat you don’t need any technical or IT skills. Just create your free online store and start selling. Don’t wait any longer and join the e-commerce family!
